The juice bar will serve “fresh pressed juices made from organic, locally sourced ingredients”. Additionally, the cooperatively run business promises,
FTJ customers will be aware of exactly how and where the ingredients are being sourced as well as how and where their dollars are being spent…We strive for excellence while maintaining our values. We will not only be offering a healthy product, but by doing so, we will play an active role in the stewardship of our growing community.
Update: Restaurateur Walter Loeman who founded Walter’s, Perfetto’s, Mazza, Cotton Street Cantina and several other restaurants is part of the cooperative team launching Farm Truck Juice.