Hannaford Brands

An article in today’s Portland Daily Sun bemoans the retirement of the in-store Hannaford brand of products.

After I left the store, knowing full well that more than likely the products were the same contents with just a different label, I asked myself whether this brand change was something that was bothering just me and Drew, as we’re both a little quirky. I certainly hadn’t seen anything in the news about the change and it seems as though Hannaford is trying to quietly extinguish the Hannaford brand in the stores. After a little search, I found out we were not alone.

For additional commentary to the 2 letters to the editor about Hannaford’s change of in-store brands.