Many areas of our lives have gone online as a response to the corona virus pandemic. Those who can, now are working from home, FaceTime calls are taking the place of meeting friends in person, and yoga studios like Lila have overhauled their approach to teach classes online.
The restaurant industry is also finding new ways to use digital media to remain connected with their customers and build connections among them…from a distance.
- Paolo Laboa from Solo Italiano has been posting cooking videos on instagram. In the most recent the one chef Laboa shows how to make crepes with a savory filling of ricotta and spinach, swiss chard, pea shoots and borage.
- Baristas from Tandem and Bard have gone on instagram to demo how to get the best cup of coffee from your home aero press, chemex or pour over set-up.
- Briana Holt from Tandem has published a video with detailed instructions and recipe on how to make her buttermilk biscuits. The video is available for a donation and all the funds go to supporting out of work Tandem staff. So far Beneficial Biscuit initiative has raised $10,000 towards a $25k goal and unleashed an army of home bakers who have posted photos of the biscuits they’ve made based on Holt’s recipe. “We want to do everything we can right now for our crew,” said Tandem co-founder Kathleen Pratt, “and this little thing we started has also brought together our community, which is something we’re really proud of and really missing right now.”
- The Maine Sommelier Society recently held their monthly blind wine tasting via a video conference.
- Wine Wise is now pairing up with restaurants to offer virtual wine and food events. Participants get a meal and wine for two delivered to their door, and then tune in to a video conference to engage with the featured chef and Wine Wise founder Erica Archer to learn more about what they’re drinking and eating. Events with Sur Lie and Solo Italiano have already sold out, but tickets for two sessions with Chaval are still available.