Building Customer Loyalty

Natalie Ladd’s column in the Portland Daily Sun list the factors that help restaurants build a loyal customer base.

We all know it’s about food freshness and quality (the place in question is just so-so), the atmosphere (by most standards, the place in question needs to be sandblasted and rebuilt from the ground up), the price points (nothing noticeable one way or the other here), service (no fine dining experience for sure) and relationships built.
It is here, in this last element, where they excel and I have created a short checklist for restaurants and bars to follow, based upon proven success in such a generally mediocre establishment.

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